Be content rich on internet

It pays to get acquainted with the communities making up each social media site and serve them the kind of content they crave. People don’t log on to Facebook to read a bunch of advertisements. They do it to share, comment on, and participate in meaningful and entertaining content.

Just as an example, when posting about a new product line being offered, encourage customers to ask questions and share their experiences. Create light-hearted contests inviting customers to take pictures with your branded product. Post quizzes or interesting facts about or related to your brand. If people feel like they have a stake in the company’s decision-making process, they are infinitely more likely to become loyal customers.

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